Above the Law noted this funny Jay Leno bit this week on Morrison & Foerster, the nation’s 16th largest law firm with over 1,000 attorneys that is based in San Francisco and has 15 other offices. Advance the clip to the 2:12 mark:
Leno is not making this up — although “MoFo” is slang for motherf*****, Morrison & Foerster goes out of its way to embrace MoFo as its brand — the firm’s home page (www.mofo.com) proudly declares in large, bold type:
Imagination.
Innovation.
Expertise.
Commitment.
This is MoFo.



